Social Pros Podcast

Why Social Media Customer Service Is a Marketing Opportunity

April 4, 2017

Dan Gingiss, Author of Winning at Social Customer Care, joins the Social Pros Podcast to discuss the power, impact, and future of customer service through social.


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In This Episode

  • How well-executed social customer care interactions lead to a 100% engagement rate
  • Why today's social climate means companies have to talk the talk AND walk the walk when it comes to customer services
  • Why social customer care needs to stay with customer service
  • How the rise of social video leads to a shift in customer service recruitment
  • Why not focusing social on customer service means getting rid of all your customers




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