How To Succeed With Visual Social Media Marketing

Jessica Gioglio, Social Media Strategist for Dunkin Donuts, and Ekaterina Walter, Co-founder and CMO of Branderati, join the Social Pros Podcast this week to discuss their new book The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand.

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How One Father Used a Social Army to Find his Son

Bob Pfeifer, Creator of BringJerryHome.com, joins the Social Pros Podcast this week to discuss how he used social media and grassroots marketing to find his missing son halfway across the world.

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Get 1 Million+ Views by Leveraging Social Partnerships

Mike McCamon, Chief Community Officer at Water.org, joins the Social Pros Podcast this week to discuss transitioning a non-profit from direct mail to new media, the best way to use celebrity to your brand's advantage, and how his team uses partnerships to enhance their social presence.

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The Secrets to the Phenomenal Success of Copyblogger

Brian Clark, Founder of Copyblogger, joins the Social Pros Podcast this week to discuss the mechanics of a content-driven company, the teachability of content marketing success, and the ongoing changes to the original social media as blogs become multi-author blogs.

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The One Thing You Can’t Teach in Social

Erica Campbell Byrum, Director of Social Media at Homes.com and ForRent.com, joins the Social Pros Podcast this week to discuss business to business social media education and support, maintaining authenticity in a large operation, and begging the IT guy at her first job to give her access to MySpace for business purposes.

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Why Social Media and Customer Experience Are Intertwined in a Lovers Embrace

Becky Carroll, Director of Social Media Strategy at PwC Consulting, joins the Social Pros Podcast this week to discuss the impact of trust (or lack of trust) on consumer behavior, how social can improve a customer's experience of a brand, and social media's newest maturity level.

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An Airline that Genuinely Delights Passengers using Social Media

Greg Hounslow, Emerging Media Advisor at WestJet, joins the Social Pros Podcast this week to discuss fostering a sense of community with social media amongst guests, how social media can enhance customer relations, and the value of giving customers a pleasant surprise every once in a while (and the measurable ROI there).

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Ethical Public Relations in the New Age of Wikipedia

David King, Founder and Director at Ethical Wiki, joins the Social Pros Podcast this week to talk about the impact Wikipedia has on social media in today’s world, the future of PR, and how companies can better work with the Wikipedia community.

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http://www.convinceandconvert.com/social-pros-podcast/ethical-public-relations-in-the-new-age-of-wikipedia/
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Mobile will Take Social Beyond Broadcasting

Susan Beebe, Manager of Social Media and Online Communities atTyson Foods, joins the Social Pros Podcast this week to discuss philanthropy in social media, how mobile is helpful for both brands and customers, and how she got started in social media from a uniquely legal and IT background.


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In a Huge Company, Community Managers Become the Heroes

Amrita Sahasrabudhe, Director of Marketing at ARAMARK Parks and Destinations, and Brian Marks, Director of Digital and Social Media at ARAMARK Parks and Destinations, join the Social Pros Podcast this week to discuss how the community directs their social strategy, how their responsibilities differ depending on the destination they’re involved with, and how their community managers are the heroes of their operation.


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